Dipanjan leads the brand experience practice at Forrester Research and has deep expertise in consumer behavior, brand and marketing, customer experiences, and digital strategies.

He has appeared on television networks like BBC and CNN and is widely quoted in news media like Business Week, Financial Times, Guardian, New York Times, and Vogue. Dipanjan speaks at major events like SXSW, Mobile World Congress, and Harvard Business Review Forums and has written for publications like the MIT Sloan Review.

Dipanjan lectures at various academic institutions like Cambridge University in the UK and currently serves as a Fellow and Adjunct Professor at the University of Cincinnati.

Before joining Forrester, Dipanjan held senior leadership roles at VMLY&R, FedEx/Kinko’s, and a Berkshire Hathaway portfolio company. Earlier in his career, he worked as an investment banker at Morgan Stanley and a strategy consultant at Booz & Company.

Dipanjan received his BA in economics, magna cum laude, from Amherst College, where he was nominated Phi Beta Kappa, and his MBA from the University of Chicago.